LIVE TO GET RADICAL
HIKE HAPPENINGS
What is HIKE?
Simply put, HIKE is seltzer brewed with hops. But really HIKE is a zero alcohol citrusy refreshment tsunami designed for responsible thrashing. Created by a man possessed by the spirit of an otter, hellbent on helping humanity find balance through beverage, HIKE leads you to achieve optimal radicalness by providing serious refreshment and aromatic serenity via a grip and rip-able can. HIKE is the perfect companion for daytime outdoor sports (looking at you disc golf), post work weeknight wind downs, and standing too close to mosh pits in your 40s… Buy some on this site, browse merch and watch our weird videos.
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FAQs
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Nope!
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Yes it is! There is no gluten iW our ingredients. We are working on getting the official little GF logo on our label.
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Hell no! HIKE is an NA beverage that doesn’t mimic the flavor of beer. It’s crisp clean and refreshing in a way that beer wishes it could be.
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Nope! HIKE with Citra hops is zero total sugar and our fruit flavored varieties do contain a small amount due to the natural sugars in the real fruit juice we use. It’s usually around 2 grams per serving.
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Try not to think to much about it. Do something for someone else that needs it and try and eat foods that aren’t too far removed from their natural state. Go find some nature to walk around in and try and get your heart rate up a few times a week.
Actual words real people wrote to us!
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This stuff is amazing! Just had my 1st can at Hot for Pizza. Thanks so much for making such a badass non alcoholic drink!
Anonymous Happy Customer
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This stuff is actually really good
A person on instagram who doesn’t mince words
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Hike is soooooo good!!
A person on instagram with a potential malfunctioning “o” key
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Y'all look like richmonders
An observant commenter on social media
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I'm glad y'all like my crocs.
Ben Keough- craft beer journalist
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Y it don't line up tho
Pretty cool instagram user with one post
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My brother introduced me to your seltzer and I love it. Also, your branding is killer. I want to rock a Hike t-shirt so bad.
A super cool customer who seems to have a cool brother, both of whom have Hike t-shirts now.
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This makes me want to forget about beer!
First time taster at craft beer festival
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Tried it and love it will definitely be getting more!! Don't drink so it's perfect!
Hannah a triathlete from Richmond
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Addicted to this stuff. Ready to see it in NY!
A real New Yorker
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I just wanted to say I really like Hike and it's had a noticeably positive impact on my lifestyle and health. I've been trying to cut back on my drinking for a few years, but since I go to a lot of live music, I still spend a lot of time hanging out at bars, and it was a struggle. NA beers were never as good as regular beer, so they just made me want beer. I had better success ordering "soda with a splash of lime" but it had a similar problem - often it left me craving a gin and soda. When Hike started showing up, I actually preferred the taste over alcohol. It got me to drink less out, and then I started stocking it at home, and I drink less there now too. It's really hard to explain to people why a regular seltzer or soda just doesn't satisfy as a social sipping beverage, but you guys clearly get it, and I think you're one of a very few products to crack the code. It's really had a big impact on my health and lifestyle, and I just wanted, again, to say thanks. I'm also a local Richmonder, so it's cool to see a local company putting out what I think is the best product in this space. I hope you continue to thrive. Sincerely thanks. Keep it up.
A stranger clearly trying to make me cry
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I think what you're doing is fantastic. I've started really getting into hop waters--have been trying a bunch of different brands. I seriously have no doubt that Hike is the best up-and-coming brand in the category.
Food and beverage writer for Forbes
