SHOP NOW

REFRESH. UNWIND. WANDER.

THESE ARE THE NEW CANS.

THESE NEW CANS FIT NICELY INTO A HUMAN HAND AND CONTAIN A UNIQUE BLEND OF HOPS, REAL JUICE, DE-THIRSTIFYING MINERALS AND L-THEANINE.

FEAR NOT, HIKE IS STILL ABSURDLY REFRESHING AND ALL IMPROVEMENTS WERE MADE WITH YOU IN MIND.

OUR FUNCTIONAL INGREDIENTS HYDRATE AND CHILL YOU OUT WHILE YOU DO FUN STUFF IN REAL LIFE WITH YOUR FRIENDS.

CONSIDER EACH CAN AN INVITATION TO WANDER.

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 FAQs

  • Nope!

  • Yes it is! There is no gluten in our ingredients.

  • Hell no! HIKE is an NA beverage that doesn’t mimic the flavor of beer. It’s crisp clean and refreshing in a way that beer wishes it could be.

  • Nope! HIKE with Citra hops is zero total sugar and our fruit flavored varieties do contain a small amount due to the natural sugars in the real fruit juice we use. It’s usually around 2 grams per serving.

  • Try not to fixate on getting there. Do something for someone else that needs it and eat foods that aren’t too far removed from their natural state when you can. Go find some nature to walk around in and get your heart rate up a few times a week. Could be the move. But what do I know? I just make bubbly drinks.

Actual words real people wrote to us!

  • This stuff is amazing! Just had my 1st can at Hot for Pizza. Thanks so much for making such a badass non alcoholic drink!

    Anonymous Happy Customer

  • This stuff is actually really good

    A person on instagram who doesn’t mince words

  • Hike is soooooo good!!

    A person on instagram with a potential malfunctioning “o” key

  • Dude, grapefruit is amazing!!!

    Laura Silverman - Zero Proof Nation

  • Y'all look like richmonders

    An observant commenter on social media

  • I'm glad y'all like my crocs.

    Ben Keough- craft beer journalist

  • Y it don't line up tho

    Pretty cool instagram user with one post

  • My brother introduced me to your seltzer and I love it. Also, your branding is killer. I want to rock a Hike t-shirt so bad.

    A super cool customer who seems to have a cool brother, both of whom have Hike t-shirts now.

  • This makes me want to forget about beer!

    First time taster at craft beer festival

  • Tried it and love it will definitely be getting more!! Don't drink so it's perfect!

    Hannah a triathlete from Richmond

  • Addicted to this stuff. Ready to see it in NY!

    A real New Yorker

  • I just wanted to say I really like Hike and it's had a noticeably positive impact on my lifestyle and health. I've been trying to cut back on my drinking for a few years, but since I go to a lot of live music, I still spend a lot of time hanging out at bars, and it was a struggle. NA beers were never as good as regular beer, so they just made me want beer. I had better success ordering "soda with a splash of lime" but it had a similar problem - often it left me craving a gin and soda. When Hike started showing up, I actually preferred the taste over alcohol. It got me to drink less out, and then I started stocking it at home, and I drink less there now too. It's really hard to explain to people why a regular seltzer or soda just doesn't satisfy as a social sipping beverage, but you guys clearly get it, and I think you're one of a very few products to crack the code. It's really had a big impact on my health and lifestyle, and I just wanted, again, to say thanks. I'm also a local Richmonder, so it's cool to see a local company putting out what I think is the best product in this space. I hope you continue to thrive. Sincerely thanks. Keep it up.

    A stranger clearly trying to make me cry

  • I think what you're doing is fantastic. I've started really getting into hop waters--have been trying a bunch of different brands. I seriously have no doubt that Hike is the best up-and-coming brand in the category.

    Food and beverage writer for Forbes